Innovation
We are close to wrapping up our 42 Rules to Lead by Google’s SVP of Product Strategy, Jonathan Rosenberg. Our next Rule is Innovation. Creativity can’t be managed – Too many companies micro-manage the creative process. That doesn’t work. “Creativity can’t be allocated, it can be budgeted, it can be measured, it can be tracked and encouraged, but it can’t be dictated.” “In a Darwinian process for weeding out…
